Free Index Brief · 2026-09.1

Dealertrack

Dealership management systems

67 of 150 valid answers, 44.7% (Wilson 95% interval 36.9% to 52.7%)

Observed answers on stated dates, not a ranking.

Download the one-page PDF · Dated record

By engine

ChatGPT
15 of 30

Claude
13 of 30

Perplexity
11 of 30

Google AI Overviews
14 of 30

Google AI Mode
14 of 30

By buyer question

Other vendors below have a higher observed count on that question. The full checked set remains on the record.

Buyer question	Named	Other vendors named
what is the best dealer management system for an independent used car dealer	5 of 15	AutoManager (15 of 15); DealerCenter (15 of 15); Frazer (13 of 15)
best DMS for a small dealership with a handful of employees	2 of 15	DealerCenter (15 of 15); Frazer (13 of 15); AutoManager (9 of 15); see full record
best dealer management system for a powersports or motorcycle dealer	0 of 15	DX1 (12 of 15); Lightspeed DMS (12 of 15); EverLogic (11 of 15); see full record
what are the best alternatives to CDK Global	15 of 15	None with a higher observed count
what are the best alternatives to Reynolds and Reynolds	15 of 15	None with a higher observed count
what are the best alternatives to Dealertrack DMS	15 of 15	None with a higher observed count
Tekion vs CDK, which DMS is better for a franchise dealer	0 of 15	CDK Global (15 of 15); Tekion (15 of 15); Reynolds and Reynolds (3 of 15); see full record
DealerCenter vs Frazer for an independent lot, which should I pick	1 of 15	DealerCenter (15 of 15); Frazer (15 of 15); Ideal Computer Systems (2 of 15)
what questions should I ask when choosing a dealership management system	0 of 15	None with a higher observed count
best DMS for a dealer group running a dozen rooftops	14 of 15	CDK Global (15 of 15); Tekion (15 of 15)

Vendor domain citations

13 of 150 valid answers, 8.7% (Wilson 95% interval 5.1% to 14.3%). us.dealertrack.com

Release 2026-09, version 2026-09.1. DOI 10.5281/zenodo.22907695. Answer capture: 2026-09-22. Published 2026-09-23.

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