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CRM · 2026-08.1

Insightly

When buyers asked AI for a CRM shortlist.

Observed naming

3 of 117 valid answers

3 of 117 valid answers, 2.6% (Wilson 95% interval 0.9% to 7.3%)

Observed answers on stated dates, not a ranking. This is not a judgment of product quality.

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Permanent link to this release · CRM category

By engine

ChatGPT

Separate counts by engine were not retained in the published release. The combined count cannot identify an engine result.

Claude

Separate counts by engine were not retained in the published release. The combined count cannot identify an engine result.

Perplexity

Separate counts by engine were not retained in the published release. The combined count cannot identify an engine result.

Google AI Overviews

Separate counts by engine were not retained in the published release. The combined count cannot identify an engine result.

By buyer question

Each count is over valid answers to the exact question. Excluded answers are outside that base.

What is the best CRM for a growing B2B sales team?

0 of 12 valid answers, 0.0% (Wilson 95% interval 0.0% to 24.2%)

Question 1. Excluded answers: 0. Type: not supplied.

Which CRM is best for managing a complex sales pipeline?

0 of 12 valid answers, 0.0% (Wilson 95% interval 0.0% to 24.2%)

Question 2. Excluded answers: 0. Type: not supplied.

What are the top CRM tools for a mid-market company?

1 of 12 valid answers, 8.3% (Wilson 95% interval 1.5% to 35.4%)

Question 3. Excluded answers: 0. Type: not supplied.

What are good alternatives to a traditional CRM?

2 of 12 valid answers, 16.7% (Wilson 95% interval 4.7% to 44.8%)

Question 4. Excluded answers: 0. Type: not supplied.

Which CRM options work well for a small sales team that is scaling?

0 of 12 valid answers, 0.0% (Wilson 95% interval 0.0% to 24.2%)

Question 5. Excluded answers: 0. Type: not supplied.

What CRM should a revenue team consider when replacing spreadsheets?

0 of 12 valid answers, 0.0% (Wilson 95% interval 0.0% to 24.2%)

Question 6. Excluded answers: 0. Type: not supplied.

How do the main CRM platforms compare for reporting and forecasting?

0 of 12 valid answers, 0.0% (Wilson 95% interval 0.0% to 24.2%)

Question 7. Excluded answers: 0. Type: not supplied.

Which CRM approach is better for a team with multiple sales motions?

0 of 12 valid answers, 0.0% (Wilson 95% interval 0.0% to 24.2%)

Question 8. Excluded answers: 0. Type: not supplied.

What should a buyer evaluate in a CRM?

0 of 12 valid answers, 0.0% (Wilson 95% interval 0.0% to 24.2%)

Question 9. Excluded answers: 0. Type: not supplied.

How can a sales team use a CRM to improve handoffs and follow-up?

0 of 9 valid answers, 0.0% (Wilson 95% interval 0.0% to 29.9%)

Question 10. Excluded answers: 3. Type: not supplied.

Questions with no recorded naming

What is the best CRM for a growing B2B sales team?

Insightly: 0 of 12 valid answers, 0.0% (Wilson 95% interval 0.0% to 24.2%)

Other checked vendors named in valid answers to this question:

  • HubSpot CRM: 12 of 12 valid answers, 100.0% (Wilson 95% interval 75.8% to 100.0%)
  • Pipedrive: 12 of 12 valid answers, 100.0% (Wilson 95% interval 75.8% to 100.0%)
  • Salesforce Sales Cloud: 12 of 12 valid answers, 100.0% (Wilson 95% interval 75.8% to 100.0%)
  • Zoho CRM: 10 of 12 valid answers, 83.3% (Wilson 95% interval 55.2% to 95.3%)
  • Close: 3 of 12 valid answers, 25.0% (Wilson 95% interval 8.9% to 53.2%)
  • Freshsales: 1 of 12 valid answers, 8.3% (Wilson 95% interval 1.5% to 35.4%)
  • Microsoft Dynamics 365: 1 of 12 valid answers, 8.3% (Wilson 95% interval 1.5% to 35.4%)
Which CRM is best for managing a complex sales pipeline?

Insightly: 0 of 12 valid answers, 0.0% (Wilson 95% interval 0.0% to 24.2%)

Other checked vendors named in valid answers to this question:

  • HubSpot CRM: 12 of 12 valid answers, 100.0% (Wilson 95% interval 75.8% to 100.0%)
  • Salesforce Sales Cloud: 12 of 12 valid answers, 100.0% (Wilson 95% interval 75.8% to 100.0%)
  • Pipedrive: 9 of 12 valid answers, 75.0% (Wilson 95% interval 46.8% to 91.1%)
  • Zoho CRM: 9 of 12 valid answers, 75.0% (Wilson 95% interval 46.8% to 91.1%)
  • Microsoft Dynamics 365: 6 of 12 valid answers, 50.0% (Wilson 95% interval 25.4% to 74.6%)
Which CRM options work well for a small sales team that is scaling?

Insightly: 0 of 12 valid answers, 0.0% (Wilson 95% interval 0.0% to 24.2%)

Other checked vendors named in valid answers to this question:

  • HubSpot CRM: 12 of 12 valid answers, 100.0% (Wilson 95% interval 75.8% to 100.0%)
  • Pipedrive: 12 of 12 valid answers, 100.0% (Wilson 95% interval 75.8% to 100.0%)
  • Zoho CRM: 12 of 12 valid answers, 100.0% (Wilson 95% interval 75.8% to 100.0%)
  • Salesforce Sales Cloud: 11 of 12 valid answers, 91.7% (Wilson 95% interval 64.6% to 98.5%)
  • Freshsales: 6 of 12 valid answers, 50.0% (Wilson 95% interval 25.4% to 74.6%)
  • Close: 1 of 12 valid answers, 8.3% (Wilson 95% interval 1.5% to 35.4%)
  • Copper: 1 of 12 valid answers, 8.3% (Wilson 95% interval 1.5% to 35.4%)
What CRM should a revenue team consider when replacing spreadsheets?

Insightly: 0 of 12 valid answers, 0.0% (Wilson 95% interval 0.0% to 24.2%)

Other checked vendors named in valid answers to this question:

  • HubSpot CRM: 12 of 12 valid answers, 100.0% (Wilson 95% interval 75.8% to 100.0%)
  • Salesforce Sales Cloud: 11 of 12 valid answers, 91.7% (Wilson 95% interval 64.6% to 98.5%)
  • Pipedrive: 9 of 12 valid answers, 75.0% (Wilson 95% interval 46.8% to 91.1%)
  • Zoho CRM: 8 of 12 valid answers, 66.7% (Wilson 95% interval 39.1% to 86.2%)
  • Freshsales: 3 of 12 valid answers, 25.0% (Wilson 95% interval 8.9% to 53.2%)
  • Microsoft Dynamics 365: 1 of 12 valid answers, 8.3% (Wilson 95% interval 1.5% to 35.4%)
How do the main CRM platforms compare for reporting and forecasting?

Insightly: 0 of 12 valid answers, 0.0% (Wilson 95% interval 0.0% to 24.2%)

Other checked vendors named in valid answers to this question:

  • HubSpot CRM: 9 of 12 valid answers, 75.0% (Wilson 95% interval 46.8% to 91.1%)
  • Salesforce Sales Cloud: 9 of 12 valid answers, 75.0% (Wilson 95% interval 46.8% to 91.1%)
  • Pipedrive: 7 of 12 valid answers, 58.3% (Wilson 95% interval 32.0% to 80.7%)
  • Zoho CRM: 7 of 12 valid answers, 58.3% (Wilson 95% interval 32.0% to 80.7%)
  • Microsoft Dynamics 365: 5 of 12 valid answers, 41.7% (Wilson 95% interval 19.3% to 68.0%)
Which CRM approach is better for a team with multiple sales motions?

Insightly: 0 of 12 valid answers, 0.0% (Wilson 95% interval 0.0% to 24.2%)

Other checked vendors named in valid answers to this question:

  • Pipedrive: 2 of 12 valid answers, 16.7% (Wilson 95% interval 4.7% to 44.8%)
  • Zoho CRM: 2 of 12 valid answers, 16.7% (Wilson 95% interval 4.7% to 44.8%)
  • Salesforce Sales Cloud: 1 of 12 valid answers, 8.3% (Wilson 95% interval 1.5% to 35.4%)
What should a buyer evaluate in a CRM?

Insightly: 0 of 12 valid answers, 0.0% (Wilson 95% interval 0.0% to 24.2%)

Other checked vendors named in valid answers to this question:

  • HubSpot CRM: 3 of 12 valid answers, 25.0% (Wilson 95% interval 8.9% to 53.2%)
  • Salesforce Sales Cloud: 2 of 12 valid answers, 16.7% (Wilson 95% interval 4.7% to 44.8%)
How can a sales team use a CRM to improve handoffs and follow-up?

Insightly: 0 of 9 valid answers, 0.0% (Wilson 95% interval 0.0% to 29.9%)

Other checked vendors named in valid answers to this question:

  • HubSpot CRM: 4 of 9 valid answers, 44.4% (Wilson 95% interval 18.9% to 73.3%)
  • Salesforce Sales Cloud: 4 of 9 valid answers, 44.4% (Wilson 95% interval 18.9% to 73.3%)
  • Zoho CRM: 3 of 9 valid answers, 33.3% (Wilson 95% interval 12.1% to 64.6%)
  • Microsoft Dynamics 365: 1 of 9 valid answers, 11.1% (Wilson 95% interval 2.0% to 43.5%)
  • Pipedrive: 1 of 9 valid answers, 11.1% (Wilson 95% interval 2.0% to 43.5%)

Vendor domain citations

1 of 117 valid answers, 0.9% (Wilson 95% interval 0.2% to 4.7%)

The published release records citation counts but does not supply a cited-domain list. No domains or answer quotations are inferred.

The full CRM checked set

Full checked set, sorted by observed counts, not a ranking.
VendorNamedVendor domain cited
Salesforce Sales Cloud78 of 117 valid answers, 66.7% (Wilson 95% interval 57.7% to 74.6%)17 of 117 valid answers, 14.5% (Wilson 95% interval 9.3% to 22.0%)
HubSpot CRM77 of 117 valid answers, 65.8% (Wilson 95% interval 56.8% to 73.8%)5 of 117 valid answers, 4.3% (Wilson 95% interval 1.8% to 9.6%)
Pipedrive63 of 117 valid answers, 53.8% (Wilson 95% interval 44.8% to 62.6%)14 of 117 valid answers, 12.0% (Wilson 95% interval 7.3% to 19.1%)
Zoho CRM63 of 117 valid answers, 53.8% (Wilson 95% interval 44.8% to 62.6%)5 of 117 valid answers, 4.3% (Wilson 95% interval 1.8% to 9.6%)
Microsoft Dynamics 36523 of 117 valid answers, 19.7% (Wilson 95% interval 13.5% to 27.8%)3 of 117 valid answers, 2.6% (Wilson 95% interval 0.9% to 7.3%)
Freshsales15 of 117 valid answers, 12.8% (Wilson 95% interval 7.9% to 20.1%)0 of 117 valid answers, 0.0% (Wilson 95% interval 0.0% to 3.2%)
Close5 of 117 valid answers, 4.3% (Wilson 95% interval 1.8% to 9.6%)0 of 117 valid answers, 0.0% (Wilson 95% interval 0.0% to 3.2%)
Insightly3 of 117 valid answers, 2.6% (Wilson 95% interval 0.9% to 7.3%)1 of 117 valid answers, 0.9% (Wilson 95% interval 0.2% to 4.7%)
Copper1 of 117 valid answers, 0.9% (Wilson 95% interval 0.2% to 4.7%)0 of 117 valid answers, 0.0% (Wilson 95% interval 0.0% to 3.2%)
Nimble0 of 117 valid answers, 0.0% (Wilson 95% interval 0.0% to 3.2%)0 of 117 valid answers, 0.0% (Wilson 95% interval 0.0% to 3.2%)

Release and method

Release
2026-08, corrected version 2026-08.1
Published
2026-08-28
Capture dates
2026-08-28. Dates of the published source captures. Separate answer capture dates were not supplied.
Engines
ChatGPT, Claude, Perplexity, Google AI Overviews
Configuration
10 fixed questions, 4 engines, 3 repeats.
Method version
A separate method version was not supplied with this historical release.
Excluded answers
3 answers are excluded because an engine returned the recorded reason. Excluded answers reduce their question bases and are not counted as misses.
Commissioned engagement
No commissioned engagement is declared for this category.

Plain word vendor names count only with a qualifier or the vendor domain among the cited URLs. Historical answer text cannot be independently checked against this rule.

The historical August 2026 record uses four engines. The current five engine method includes Google AI Mode; its observations are separate from this release.

No answer text was retained for this historical release. Counts are shown without answer quotations.

Citation erratum

Vendor citation counts were reconstructed from saved cited URLs, requiring an existing named verdict and the vendor domain or a subdomain in the same answer. The earlier citation fields were incorrectly zero. Named counts, question counts, answer bases and exclusions are unchanged. Nimble remains recorded at zero named answers. Answer text was not retained, so contextual qualification of its name cannot be independently re-scored from this release. This correction is archived in version 2026-08.1.

Download and cite

Release JSON · Category CSV · DOI 10.5281/zenodo.22721962

How to cite: Broadcastwell. The Absence Index, CRM, version 2026-08.1. https://doi.org/10.5281/zenodo.22721962. CC BY 4.0 with attribution to Broadcastwell.

About this page

Observed answers on stated dates, not a ranking. This is not a judgment of product quality.

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